Sustainability Report Q1 2020
Reformation was founded 11 years ago to bring sustainable fashion to everyone. It’s a mission we’ve been focused on ever since, and over the years we’ve tackled more complex sustainability issues. Our team started 2020 energized; we had big goals to set new standards for sustainable fashion. But in January we realized the Coronavirus was going to turn parts of our supply chain upside down. Many of our key partner factories and mills in China and Europe closed, and we paused new programs to expand our clean chemistry efforts and kick-off environmental assessments. We had to shift our focus from “pushing for better” to supporting our partners through all the uncertainties. By March, COVID-19 became a global pandemic. Like other brands, we’ve faced unprecedented challenges. The impacts of store closures and dropping E-commerce sales evaporated the budget we expected to spend this quarter on core sustainability initiatives like Climate Neutral certification and our living wage increase.
The whole equation follows the lifecycle of clothes—everything from growing textile fibers and making fabric, dyeing, moving materials, manufacturing, packaging, shipping, garment care, and even recycling clothes when you’re done with them. We offset our footprint 100%, but always push for better materials, factories, and operations to keep our footprint as low as possible.
2020 Total Footprint
Exciting updates on a resale store
A new spin on our RefRecyling program
Updates to our RefScale (behind the scenes stuff like the data and methodology)
An open-source sustainable operations guide for retail stores
6 This is based on LA County, California living wage referencing MIT “1 adult + 0 children".